What time do you get off from work?
If you ask this question to any corporate employee, they’d give a very specific answer. Sometimes the answer might be, it might get very late today, but mostly you’d get something like ‘At 7.’
Not with the creatives though. They don’t know. How could they know?
That’s nonsense. That’s resistance. That’s laziness.
Instead, it’s the constraints that boost creativity.
Do you actually have work that needs 12 hours, or are you doing something that can be done in 2 hours in 12 hours?
When we do not have a closing time, when we do not impose serious deadlines, working all the time can easily become a form of procrastination.
You work all the time but nothing gets done.
Being busy is different from being productive.
It’s better to say: I shut down my shop at 3 PM. I’ll come back tomorrow.