The double-edged sword of fear.

On the one hand, it beats you up by constantly telling that you are not doing enough to grow your business.

On the other, it stops you from taking any action that can actually help you grow your business.

It's tough to break through when we are caught between these two edges.

One way out of it is to build up the courage and do the emotional labour of taking action, finishing one task, however imperfect, that moves us forward. Once it's shipped, once we finish that one task, fear starts losing its grip on us.

The other is to surround yourself with people who do not let you feel alone, who are there with you, tackling this monster, even if, or especially when it's all in your head.