Shipping is a skill.

Shipping is different from merely creating.

To ship means that you cannot work on that idea anymore, at least not on that version of that idea.

Pressing the publish button on your blog or podcast, or the send button on your email means that the task is now shipped. It’s time to move on.

Shipping is a skill that is built by practising it again and again. The more the repetitions, the better you become.

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