Shipping cures all.

There's a saying in business, "sales cures all".

As creatives, we can trust that "shipping cures all".

When we ship, we breakthrough resistance and get to the other side.

And the other side is where the magic happens.

“What does Resistance feel like?

First, unhappiness. We feel like hell. A low-grade misery pervades everything. We’re bored, we’re restless. We can’t get no satisfaction. There’s guilt but we can’t put our finger on the source. We want to go back to bed; we want to get up and party. We feel unloved and unlovable. We’re disgusted. We hate our lives. We hate ourselves.”

~ Steven Pressfield, The War of Art