Getting through turbulence.

If we are on a flight and face turbulence, all we can do is to remain calm and let the turbulence pass through. Even if we are the pilot.

The idea of jumping out of the plane because of turbulence sounds a bit far fetched. And, of course, you can't change flights mid-air to the one you should have taken instead.

Our creative projects will go through turbulence, for sure, sooner or later. It's on us to decide upfront what we are going to do when turbulence hits.