'Do the work' in public.

I don’t mean a co-working space.

Instead, I am talking about your work.

I’d urge you to share your daily work with other people, with 5 friends. Just send them an email with all the notes for today, preferably with a timestamp on each task.

This will make you accountable.

Social shame is a very powerful force that a creative can use to stop hiding.

Saying something is very different than sending an email. When we start sending that email consistently, we are on the hook.

If you don’t do anything today, send the email with ‘Nothing done today’.

Make sending that email mandatory and everything else will start falling into place.