A framework for income generation.

Start with customer traction: find a smallest viable audience that desperately needs a problem solved. Empathise with the audience, understand their challenges and create a product that solves their problem.

Show up with generosity and intent. Create tension and trust to help the audience take action. Make it easy for them to share about you with others.

Iterate. The more you try, the more you would learn and the more effective you would become. Not only would you be solving your sustenance problem, you would be generously helping your audience solve their problem.

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